Executive Summary
A live, decision-grade view of revenue health, customer momentum, conversion efficiency, and operational signals.
What’s moving the month
Driver analysis across categories, channels and segments.
Risks & opportunities
Threshold signals that deserve attention.
Live pulse
Stream mode highlights micro-shifts as they arrive.
Revenue & Margin
Track revenue health across time, category mix, and profitability — with fast drill-down to drivers.
Revenue trend
Series endpoint (historical) — revenue, costs, profit.
Category mix
Snapshot + series: how the mix evolves over the selected window.
Traffic sources
Sessions per source and conversion rate overlay.
Profitability
Margin, profit and efficiency indicators from snapshot.
Customers & Users
Segment performance, engagement distribution, and retention indicators aligned to revenue outcomes.
Segment mix
Distribution by segment with retention and ARPA context.
Engagement levels
Sessions per week distribution — a fast indicator for adoption depth.
DAU trend
Series endpoint trend line for daily active users.
Revenue ↔ Sessions correlation
Scatter plot across series points for outlier detection.
Funnel & Conversion
Understand where users drop off, how conversion compares to benchmarks, and which stages deserve experimentation.
Pipeline
Counts, conversion percentages, and drop-off highlights.
Stage volatility heatmap
A 2D heatmap showing intensity of stage conversion across time slices.
Conversion decomposition
How different factors align: churn, NPS, and conversion rate.
Geography
Where revenue is earned — share, absolute revenue, and concentration risk.
Country distribution
Share and revenue by country from snapshot.
Concentration narrative
Translate distribution into risk language executives can act on.
Products & Features
Rank product performance, understand satisfaction drivers, and monitor feature adoption depth.
Product performance
Revenue, sales, and satisfaction — with quick visual cues.
Feature adoption radar
Adoption % and daily users normalized into comparable scales.
Recent transactions
Operational reality check — refunds, pending payments, and enterprise deals.
Activity log
Human actions across modules — a proxy for operational cadence.
Operations Feed
A consolidated view of transactions and actions, with a live stream monitor for real-time shifts.
Live stream monitor
SSE endpoint: observe updates and validate payload parsing.
Executive narrative
A readable summary of what the dashboard is telling you right now.
API Lab
Validate snapshot/series/stream formats, measure latency, and inspect payloads without leaving the dashboard.
Endpoints
Click an endpoint to fetch and preview the response.
Response preview
Pretty-printed JSON preview with selected path highlights.
Select an endpoint to preview.
Preferences
Tweak the experience: theme, motion, density, and live update behavior.
Display
Theme and motion preferences stored locally.
Data
Control live mode and cache behavior.